Sign on to the World with Identity.net
Identity.net – converting visitors to users & better knowing who they are…
What is Identity.net?
Identity.net gives consumers control of their Internet identity and reputation. Users can build and share their identity, navigate the web with greater ease and control, and verify attributes about their online reputation. Usage of Identity.net starts with login.
Why Publishers use Identity.net login:
Before Identity.net, publishers asked visitors to:
- Create and remember a unique username and password for each site.
- Share personally identifiable information with different and sometimes confusing privacy policies for each site.
The result: visitors to sites are increasingly reluctant to sign up for a site and remember another username and password. Thus, publishers have a lower conversion rate of visitors to users.
With Identity.net, the consumer signs up once and then can access their favorite sites with one username and password. Furthermore, the publisher knows more about who is visiting their site by accessing the Identity.net user’s publically shared information.
Sample Partner page with Identity.net login
Sample information made available to all publishers that support Identity.net
Benefits to Publishers
- Gain more registered users with no effort
- Understand who is visiting their site
- Provide a more personal experience to the visitor
- Better monetization through targeted ads on the publisher’s site
In the future, online advertising will incorporate user opt-in advertising giving new meaning to truly targeted ad serving. Publishers and advertisers that support Identity.net will have access to user information such as age by year, gender, location, and other user attributes such as favorite hobbies, activities or group memberships that are voluntarily provided by the user. This information can be used to select the most targeted ad available based upon the user attributes made publicly available.
Why Consumers use Identity.net login:
Nearly every website requires consumers to register and login with a Username and Password. Their personal information is scattered amongst dozens of web sites. It is impossible to control your identity if your information is not centrally stored, managed and controlled. Identity.net allows consumers to control their identity by deciding what information they want publishers to know about them and share.
Benefits to Users:
- Gain access to information on a site without giving out personal information
- No more registration and form filling on sites
- No more having to remember all your user names’ and passwords
Getting Started:
Publishers can begin to take advantage of the Identity.net Login immediately.
